Well, it's Friday, so I thought I'd address something a little less serious today, namely something from a news story coming out of Bloomfield.

The "beer cooler-mobile" made a big splash when one was ridden into the Bloomfield Town Council meeting by one of the councilmen. It was said to be a political statement by the gentleman to indicate that a beer cooler could be driven around town, so why not golf carts? But let's skip the politics for now and talk about the cooler-mobile itself. After all, you can search this newspaper's archives and find talk about allowing golf cars on town streets for the past five years, but a the beer cooler-mobile is something fresh and new to talk about.

This is a really ingenious product, one that makes you say, "Why didn't I think of that?!" If you had, you would probably be drinking Mai Tai's on a beach somewhere right now, basking in the glow of the sunset, your success, and ever-growing bank account.

That's what is so great about America -- or bad -- that one great idea like this can trump the annual salaries of thousands of your hard-working neighbors. I guess you decide if it's good or bad based on if you are the inventor or just the neighbor.

The "official" company website for the Cruzin Cooler, as it is known, is located at http://www.cruzincooler.com/ It says the contraption boasts a 13 mph top speed, disc brakes, and aluminum rims, among other features. It is also available in gasoline and electric versions. The electric versions are 300 watt, 500 watt, and now 750 watt (but in limited number) motor configurations. I didn't see any miles per gallon info for the gas version.

There's also seats and various "after market" accessories available, as well as the Coolagon, which is another cooler on wheels set up to be a pull-behind wagon. Since the motor appears to take up most of the cooler space under the lid of the Cruzin Cooler itself, the wagon add-on may be a necessity to appease some people's level of thirst.

They're available at Bass Pro Shops, Cabela's, and other fine outdoor retailers nationwide.

There's info available on the website about becoming a dealer. With local outdoor recreation opportunities all around us, several college campuses nearby, and a seemingly never-ending list of DUI's in the news, made up of those who will need other means of transportation soon, someone locally should just do that... start a dealership.

Business should be good, if not great!

PS - Speaking of which, out of my investment picking "6-pack" of stocks a while back http://gcdailyworld.com/blogs/chriswathe... wouldn't you know that my Budweiser stock pick is doing the best!

Only in America!